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Laura Aschero era mia mamma. Figlia di medico e in seguito moglie di medico, sin da ragazza ha dimostrato un carattere determinato, brillante ed intraprendente. Dopo aver fatto la moglie e la mamma a tempo pieno, nel 1975 all\u2019et\u00e0 di 54 anni decide, con l\u2019appoggio di pap\u00e0, di\u00a0ripristinare a vigneto i terreni di famiglia per vendere l\u2019uva ai viticultori locali\u00a0e per creare un\u2019occupazione al marito, che stava avviandosi alla pensione. Ma non era donna da stare alla finestra perci\u00f2, spinta da amici del settore, decide di iscriversi alla Camera di Commercio e prova a vinificare un po\u2019 delle sue uve.<\/p>\n
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Risultato: il primo vino non era speciale, ma la struttura si \u00e8 rivelata sin dall\u2019inizio notevole. Grazie alla consulenza dell\u2019enologo\u00a0Gianpaolo Ram\u00f2, che ancora oggi segue la nostra cantina, siamo arrivati a creare i nostri vini di oggi: profumati, equilibrati e delicati.<\/p>\n
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Grande merito di mia mamma \u00e8 stata la commercializzazione. Schietta, diretta ed autorevole ha subito creato una rete di vendita importante, appoggiandosi a rappresentanti molto quotati, che ancora oggi promuovono con successo\u00a0i nostri vini.<\/p>\n
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Come diceva sempre Laura \u201dil sangue non \u00e8 acqua\u201d: infatti da subito mi sono appassionato all\u2019attivit\u00e0 di famiglia ed ho iniziato ad occuparmi dell\u2019azienda. Di giorno lavoravo in banca, di sera in cantina e mentre mi dedicavo alla cura del vino ne progettavo l\u2019ampliamento e l\u2019ammodernamento. Oggi posso dire con soddisfazione di aver creato, in un antico magazzino situato sotto la piazza di Pontedassio\u00a0una cantina tecnologicamente moderna\u00a0e attrezzata con macchinari all\u2019avanguardia e di aver trasmesso a mia figlia\u00a0Bianca, che lavora con me, la passione di famiglia. Lei , che ha ereditato la verve e il cipiglio della nonna, rappresenta la terza generazione di viticultori<\/p>\n
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La storiaLA NUOVA IMPRESA…Laura Aschero era mia mamma. Figlia di medico e in seguito moglie di medico, sin da ragazza ha dimostrato un carattere determinato, brillante ed intraprendente. Dopo aver fatto la moglie e la mamma a tempo pieno, nel 1975 all\u2019et\u00e0 di 54 anni decide, con l\u2019appoggio di pap\u00e0, di\u00a0ripristinare a vigneto i terreni […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_vp_format_video_url":"","_vp_image_focal_point":[],"footnotes":""},"class_list":["post-313","page","type-page","status-publish","hentry"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t